Hap Seng Trucks Distribution Is Driving Ahead to Gain Share of the Heavy-Duty Truck Market in Malaysia

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Truck distribution

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Light, medium and heavy-duty trucks for FUSO brand and heavy-duty trucks for Mercedes-Benz brand

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Puchong, Malaysia

Apart from having the right application software, having the right partner is equally important. We needed a partner who is knowledgeable and has a proven track record of implementing SAP Business One in an automotive environment like ours. be one solutions met all of these criteria!

Chia Nam Liang, CIO at Hap Seng Trucks Distribution

Mercedes-Benz Zetros hap seng logo

Challenges and opportunities

Get Projects Up and Running in Only Six Months

  • Hap Seng Trucks Distribution was formed to acquire the Mercedes Benz Malaysia commercial trucks business.
  • As a startup, Hap Seng Trucks Distribution needed the right business partner and software that would grow with them and provide a great customer experience.
mercedes employees presentation

WHY SAP AND be one solutions

Collaborated with The Right Partner

  • SAP Business One offered an ERP solution that would provide invaluable insights and help management analyze data.
  • be one solutions was very knowledgeable on SAP Business One and had a proven track record in the automotive environment.
  • be one solutions solved problems immediately and was very responsive throughout implementation.
Mercedes-Benz Actros truck view


Focus on Customer Experience

  • Hap Seng Trucks Distribution can now gain invaluable insights and analyze data seamlessly, so resources can be focused in the right place to support the team and customers.
  • Customer service has gone from strength to strength.
  • Processes have been simplified.
  • The Hap Seng Trucks Distribution team can focus on providing training, technical know-how, marketing, and customer support rather than paperwork, to help grow their customers’ businesses.

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